Case studies

Success Stories

Pampers

Amazon Advertising helped Pampers drive consideration and loyalty with a custom Mother’s Day sponsorship on Amazon, which drove 4x in product detail page view rate and 30% increase in daily detail page view rank.

Nespresso

Learn how the coffee pioneer beat CPA goals by 70% and drove sales 3x higher on Amazon compared to its projected goals.

Brita

This water filtration systems manufacturer used cross-screen campaigns at Amazon.com and Amazon mobile to increase users’ likelihood to purchase by 4.8 times.

Community Coffee

Community Coffee used a mix use of media across Amazon’s online and Kindle platforms during the holiday season to increase customer consideration for purchasing the product by 4x.